{"id":3914,"date":"2020-02-18T15:32:21","date_gmt":"2020-02-18T14:32:21","guid":{"rendered":"https:\/\/update.phoenixcontact.com\/news\/size-doesnt-matter\/"},"modified":"2020-02-18T15:44:32","modified_gmt":"2020-02-18T14:44:32","slug":"size-doesnt-matter","status":"publish","type":"post","link":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/","title":{"rendered":"Size doesn’t matter"},"content":{"rendered":"\n

If the slogan fits, then size is a contentious argument. The advertising theme to promote the PRC series of circular connectors not only drew attention to the product in a clever way, but it was so memorable that it has won two prestigious prizes in one go.<\/p>\n\n\n\n

\"\"<\/a><\/figure><\/div>\n\n\n\n

The German WEKA Ad Award is voted for by the public. For the first time, publishing house WEKA Fachmedien invited its readers to vote on the best ads from the electronics, automotive, automation, and ICT sectors. With its publications, the publishing house is actively involved in these specific areas of interest.<\/p>\n\n\n\n

The award ceremony was held on November 14 in Munich. And the snappy statement accompanied by the image of the strong, hot drink was so catchy that Phoenix Contact won both the prize for the best visual and the best slogan. <\/p>\n\n\n\n

\"\"<\/figure>
\n

The round connectors are not only one size fits all in connection with espresso. Their real strength lies in the connection from cable to cable in harsh environments, i.e. in building, industrial and outdoor applications, for example in the photovoltaic sector. Thanks to weatherproof materials and a high protection class up to IP69K, the connectors transmit high currents even under demanding environmental conditions.<\/p>\n<\/div><\/div>\n\n\n\n

PRC Rundsteckverbinder<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

If the slogan fits, then size is a contentious argument. The advertising theme to promote the PRC series of circular connectors not only drew attention to the product in a clever way, but it was so memorable that it has won two prestigious prizes in one go. The German WEKA Ad Award is voted for by …<\/p>\n","protected":false},"author":2,"featured_media":3010,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":1,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[8],"tags":[215,214,430],"class_list":["post-3914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-field-device-connectors","tag-marketing","tag-prc-circular-connectors"],"yoast_head":"\nSize doesn't matter - UPDATE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Size doesn't matter - UPDATE\" \/>\n<meta property=\"og:description\" content=\"If the slogan fits, then size is a contentious argument. The advertising theme to promote the PRC series of circular connectors not only drew attention to the product in a clever way, but it was so memorable that it has won two prestigious prizes in one go. The German WEKA Ad Award is voted for by …\" \/>\n<meta property=\"og:url\" content=\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/\" \/>\n<meta property=\"og:site_name\" content=\"UPDATE\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-18T14:32:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-18T14:44:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"340\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lutz Odewald\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lutz Odewald\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/\",\"url\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/\",\"name\":\"Size doesn't matter - UPDATE\",\"isPartOf\":{\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg\",\"datePublished\":\"2020-02-18T14:32:21+00:00\",\"dateModified\":\"2020-02-18T14:44:32+00:00\",\"author\":{\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/f2073010bf520f310478ffd9434d0c9e\"},\"breadcrumb\":{\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage\",\"url\":\"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg\",\"contentUrl\":\"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg\",\"width\":640,\"height\":340},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/update.phoenixcontact.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Size doesn’t matter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/#website\",\"url\":\"https:\/\/update.phoenixcontact.com\/en\/\",\"name\":\"UPDATE\",\"description\":\"Das Innovationsmagazin\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/update.phoenixcontact.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/f2073010bf520f310478ffd9434d0c9e\",\"name\":\"Lutz Odewald\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8950d3f7c04db4c89dfa89689a8d6c7e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8950d3f7c04db4c89dfa89689a8d6c7e?s=96&d=mm&r=g\",\"caption\":\"Lutz Odewald\"},\"description\":\"Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim.\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Size doesn't matter - UPDATE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/","og_locale":"en_US","og_type":"article","og_title":"Size doesn't matter - UPDATE","og_description":"If the slogan fits, then size is a contentious argument. The advertising theme to promote the PRC series of circular connectors not only drew attention to the product in a clever way, but it was so memorable that it has won two prestigious prizes in one go. The German WEKA Ad Award is voted for by …","og_url":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/","og_site_name":"UPDATE","article_published_time":"2020-02-18T14:32:21+00:00","article_modified_time":"2020-02-18T14:44:32+00:00","og_image":[{"width":640,"height":340,"url":"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg","type":"image\/jpeg"}],"author":"Lutz Odewald","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lutz Odewald","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/","url":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/","name":"Size doesn't matter - UPDATE","isPartOf":{"@id":"https:\/\/update.phoenixcontact.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage"},"image":{"@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage"},"thumbnailUrl":"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg","datePublished":"2020-02-18T14:32:21+00:00","dateModified":"2020-02-18T14:44:32+00:00","author":{"@id":"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/f2073010bf520f310478ffd9434d0c9e"},"breadcrumb":{"@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#primaryimage","url":"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg","contentUrl":"https:\/\/update.phoenixcontact.com\/media\/2019\/11\/Weka-Ad-Award-01.jpg","width":640,"height":340},{"@type":"BreadcrumbList","@id":"https:\/\/update.phoenixcontact.com\/en\/size-doesnt-matter\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/update.phoenixcontact.com\/en\/"},{"@type":"ListItem","position":2,"name":"Size doesn’t matter"}]},{"@type":"WebSite","@id":"https:\/\/update.phoenixcontact.com\/en\/#website","url":"https:\/\/update.phoenixcontact.com\/en\/","name":"UPDATE","description":"Das Innovationsmagazin","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/update.phoenixcontact.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/f2073010bf520f310478ffd9434d0c9e","name":"Lutz Odewald","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/update.phoenixcontact.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8950d3f7c04db4c89dfa89689a8d6c7e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8950d3f7c04db4c89dfa89689a8d6c7e?s=96&d=mm&r=g","caption":"Lutz Odewald"},"description":"Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim."}]}},"_links":{"self":[{"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/posts\/3914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/comments?post=3914"}],"version-history":[{"count":6,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/posts\/3914\/revisions"}],"predecessor-version":[{"id":3920,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/posts\/3914\/revisions\/3920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/media\/3010"}],"wp:attachment":[{"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/media?parent=3914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/categories?post=3914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/update.phoenixcontact.com\/en\/wp-json\/wp\/v2\/tags?post=3914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}